Analytics Manager

Company: PMG
Location: Dallas
Posted on: February 17, 2026

Job Description:

Job Description Job Description We are PMG Named Ad Age Best Places to Work for 11 years in a row and Fast Company Best Workplaces for Innovators since 2022, PMG is a global independent marketing services and technology company that seeks to inspire people and brands that anything is possible. Driven by shared success, PMG leverages business strategy and transformation, creative, media, and insights—as well as its proprietary operating system, Alli—to deliver cutting-edge digital solutions and innovative media strategies. Our team comprises over 900 employees globally, and our work for ambitious brands like Apple, Nike, Sephora, Experian, Therabody, Best Western Hotels & Resorts, Creed Fragrances, BNY, Intuit, CKE Restaurants, Travelex, and Whole Foods spans 85 countries. Who You'll Be Working With At PMG, we believe data is more than numbers—it's the key to unlocking smarter strategies and meaningful connections between brands and their audiences. As a Manager of Analytics and Measurement, you'll join our innovative Analytics and Data Science practice, a team dedicated to creating dynamic, integrated analytics solutions that drive business success. We work across digital marketing channels—Paid Search, Programmatic Display, Social, Video, Affiliate, Brand, and Mobile—to help some of the world's most recognized brands make smarter decisions and achieve their goals. In this role, you'll collaborate with talented professionals across Media, Client Strategy, Ad Operations, and Technology to deliver actionable insights and custom analytics solutions for clients across a variety of industries. You'll also lead and mentor a team of analysts, fostering a supportive environment that values growth and excellence. If you're passionate about turning data into strategies that matter, this is your opportunity to make an impact. What You'll Be Doing Lead the delivery of analytics and measurement solutions for PMG's Financial Services and Retail clients, ensuring every project is actionable, insightful, and aligned with client goals. Partner with clients to understand their marketing measurement challenges, crafting solutions that drive results and elevate their strategies. Scope, plan, and manage projects from start to finish, defining deliverables, timelines, and resource needs to ensure seamless execution. Collaborate with cross-functional teams—including Media, Client Strategy, Data Science, and Engineering—to design and implement measurement strategies tailored to client objectives. Translate complex analytics into clear, meaningful insights for both technical and non-technical audiences, empowering teams and clients to act with confidence. Oversee the development and maintenance of custom analytics solutions, from data sourcing to SQL to data visualization, while managing requests and troubleshooting issues. Manage internal and external communications to ensure smooth collaboration and alignment across teams and stakeholders. Mentor and coach a team of data visualization analysts and data engineers, fostering their growth while holding them accountable for delivering high-quality work. Stay ahead of marketing measurement trends, tools, and best practices, contributing to PMG's thought leadership and driving innovation. Support business development by contributing to RFPs and identifying opportunities to grow client accounts through analytics solutions. What You Will Bring 5 years of Analytics and Measurement experience or a related field, with a bachelor's or master's degree Master's in Marketing Analytics, Applied Analytics, Business Analytics, Data Science or a similar domain is a plus 1 years of experience managing a team of 3 direct reports, with a proven ability to coach, mentor, and empower team members while ensuring accountability. A high level of emotional intelligence and a collaborative approach to leadership. Strong knowledge of marketing measurement frameworks, including media mix modeling, lift testing, and incrementality testing. Hands-on experience with data warehousing solutions like Amazon Redshift, BigQuery, or Snowflake to manage and analyze large datasets. Proficiency in SQL for querying, analyzing, and overseeing data processes to support marketing analytics. Familiarity with data visualization tools such as Tableau, Looker Studio, or Power BI to create clear, actionable insights. Experience implementing and managing ETL pipelines to streamline data workflows and ensure data accuracy. Knowledge of Python or R for advanced data manipulation and statistical modeling Proficiency with Excel/Google Sheets for quick data manipulation and modeling and experience with dbt Experience working with ad tech and digital marketing data, with a deep understanding of how data drives decision-making across channels. Strong communication and presentation skills, with the ability to distill complex analytics into actionable recommendations. Proven ability to build relationships in fast-paced, cross-functional environments and deliver results under tight timelines. A passion for working with diverse teams and fostering an inclusive culture of collaboration and learning. A commitment to curiosity and adaptability as a continual learner, staying at the forefront of media innovation while prioritizing client success with a customer-focused mindset that seeks opportunities to deliver meaningful value. A dedication to people-focused leadership, fostering collaboration, innovation, and professional growth by leading by example and nurturing strong relationships that empower others to excel. Familiarity with data governance and data privacy regulations (especially in the financial services industry) is a plus What We Offer Professional Development : Take advantage of our learning and development programs, mentorship opportunities, and career advancement support. Generous Time Off : Enjoy generous paid time off and holiday allowances to recharge and spend time with loved ones. Parental Leave : We provide paid parental leave to support your family during important life events. Retirement & Pension Plans : Plan for your future with competitive retirement or pension programs, including contribution matching. Fertility and Family Support : Access fertility benefits for all team members and their spouses. Healthcare : Coverage and support for everyday medical expenses and routine care, tailored by geography. Pet Insurance : Protect your pet's health and your finances. Lifestyle Spending Accounts : Enjoy 100% company-funded accounts to promote healthy habits and well-being. Commuter Benefits : Access support for travel and commuting needs, where available. Annual Bonus : All employees are eligible for an annual bonus. Volunteering Opportunities : Receive 8 give-back hours to volunteer in your local communities. AI Enterprise License : Access AI Enterprise accounts and participate in weekly AI training sessions to empower and ensure AI safety. Benefits vary by country, location, and geography to reflect local laws, norms, and expectations. What Sets Us Apart Being part of PMG means joining a company culture that's unmatched in digital. We're dedicated to working hard to serve our employees and clients, delivering value, results, and innovation—which often requires true grit and agility. We believe in taking care of ourselves and each other to continuously improve in every way. In alignment with our core values to be inclusive and always change for the better, PMG is committed to creating a more diverse and inclusive culture, and we are proud to be an equal opportunity employer. We believe that we only change for the better by bringing diverse perspectives to our company. PMG recruits, employs, trains, compensates, and promotes regardless of race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

Keywords: PMG, Waco , Analytics Manager, IT / Software / Systems , Dallas, Texas